Integrated Business-to-Business Marketing Campaign.
When an adverting campaign targets many different customer groups with different interests and different backgrounds, it is important that each group receives messages that they find interesting and content that they understand. This campaign was developed for targeting several different decision makers within large sheet metal manufacturing companies globally: corporate executives, board members, non-technical decision makers, engineers, plant managers and product designers.
Beyond targeting various groups, the advertisements were also developed for use as an integrated marketing campaign for use in all media: magazine print advertisements, small digital online advertisements, search word marketing, landing pages, e-mail marketing and much more.
Orbit Advertising & Marketing produce the best integrated business to business advertising campaigns because we know corporate buyers and decision makers needs and expectations.